An exact price on the phone
You get an all-in quote before we go anywhere. No call-out fees, no per-mile charges, no VAT added at the end. What you’re told is what you pay.
About
The person who won’t leave you stranded.
Tyre Emergency Ltd is a sole-operator business run by Dean Spicer from Bilsthorpe, Nottinghamshire. Every call, every quote and every job is handled by Dean personally — so the person you speak to on the phone is the same one who’ll turn up at your door.
The Story
Two generations in the tyre trade
Dean’s been around tyres his whole life. His dad set up the UK’s first mobile tyre service in August 1990, and Dean was on the van at weekends from his teens — learning the job hands-on from someone who’d been doing it longer than most fitters had been alive.
Full-time in the trade from age twenty, starting at Protyre, then through independent garages and another national chain. Tyre fitter, mechanic, assistant manager, manager, operations manager — every role going. When his dad bought Freeway Tyres in 2017 and merged the original mobile business into it, Dean spent the next few years helping build it from a father-and-son setup into a seven-van fleet covering Dorset.
Moving up North to buy a house and start a family meant a clean start. Tyre Emergency Ltd was set up in December 2023 to focus on one thing properly: fast-response roadside tyre work. Plenty of companies offer book-in-advance fitting — we do that too — but the focus is the roadside, because modern cars rarely come with a spare any more, the roads keep getting worse, and what used to be an inconvenience is now a proper crisis.
Dean’s thirty-three now, with over a decade of full-time experience on top of the early years on the van. Quick — one of the quickest in the area — and the operation is set up for it: hundreds of tyres in stock at the unit, the right one grabbed before he leaves. When you’re stood at the roadside in the rain, the last thing you want is someone who’s still learning. You won’t get that here.
Watch us work
Dean on the tools
A clip from his time at Freeway Mobile Tyres in Dorset — same fitter, same standards, before the move up North.
REACT Licensing
What “REACT licensed” actually means
REACT licensing is about one specific thing: working safely at the roadside. It covers how to set up a vehicle and equipment on A-roads and motorways, how to use cones and beacons properly, how to assess a scene before starting work, and how to keep yourself and the customer safe with traffic passing at speed. It’s not a tick-box course either — your van has to meet certain standards and you need real roadside experience before you’re even eligible.
The practical difference for you: when we turn up on the M1 hard shoulder or the verge of an A-road at 2am, nobody’s improvising. We know exactly how to set up, what to do if conditions change, and when the right answer is to wait for a lane closure rather than work somewhere dangerous. That makes the job safer for you, for passing traffic and for us.
How It Works
What to expect when you call
An ETA that actually means something
We give you a realistic ETA based on where we actually are, not a best-case figure to keep you on the call. If something changes, we ring. If we can’t reach you fast enough, we say so.
The right tyre, fitted properly
Tyres matched to the vehicle — correct size, load rating and speed rating — balanced and torque-wrenched before we leave. Not just slapped on with an impact gun.
The Philosophy
An emergency is a bad enough day already.
Most people who call us are stressed. They’re late for work, late for the airport, sat with the kids in a cold car on an unlit lane. They don’t want a sales pitch and they don’t want the whole thing to drag on any longer than it has to.
So the call is kept short. We need three things: where you are, what you’re driving and what’s happened. We give you the price and the ETA, and you decide. When we arrive, we get straight to work and get you moving. That’s the whole service model — and it’s what five hundred reviews consistently say back.